Read time: 1.5 minutesā ā
Using Arial for your headlines is like wearing Crocs to a cocktail party.
It shows you canāt dress yourself properly.
Unfortunately, many people stick to Arial or Calibri for everything.
Itās not wrongā¦ just limiting.
Your font choice shows your personality.
It sets the mood for your content.
It can even change the meaning of your words entirely:
Now imagine...
...walking into that same cocktail party with nice clothes and a pair of dress shoes.
Would the people have a better impression of you?
Just like your attire, your typography is a vital part of your visual identity.
Choosing a font is a great opportunity to influence how people see you.
Pop Quiz
1. A or B ā which one is friendlier?
2. A or B ā which one is stronger?
3. A or B ā which one is more elegant?
Most people will say B for all three.
How does your typography look?
Use this easy guide to choose a great headline font š
Need help making a choice?
Hit reply and give me 2-3 Adjectives for how you want people to see you. How do you want them to describe you to their friends?
See you next Tuesday,
š¤ Robert
